Monthly Archives: December 2011

Must be magic

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Whip up Delia’s classic Christmas cake or sprinkle sugar dust onto Heston’s mince pies with blippar and Waitrose. As part of their ‘School of Christmas magic’ Christmas campaign, starring Delia Smith and Heston Blumenthal, Waitrose has joined forces with blippar … Continue reading

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Refreshingly simple

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Probably the world’s longest drink but a great brand builder. Every time someone hit the ‘refresh’ button in their browser the pint of Strongbow went down by one sip. The pint had 1 million sips, as it went down it … Continue reading

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