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Reckon you could keep pace alongside top marathon runner, Ryan Hall, with his 6ft 10 stride and impressive 4:46 mile pace? Oh, you do? Then you’re in luck. To coincide with their sponsorship of the New York Marathon, ASICS installed … Continue reading
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You pack in a hurry. Rush to the airport. Dash to the check-in desk. And then… nothing. Waiting for your flight is bor-ring, especially if it’s delayed. That’s why SAS (Scandinavian Airlines) brought out the TimeKiller app. But they didn’t … Continue reading
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In case you were worried that LEGO was becoming a distant pastime, don’t be. LEGO’s “Life of George” is the world’s first interactive game combining real LEGO bricks with apps for your iPhone. The clever thing about this game is … Continue reading
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I love Wimbledon – well done Djokovic – but for me the real winners were the topical ads. Engaging, relevant and as seamless as one of Nadal’s serves. First up, Green & Blacks. They served up a real treat with … Continue reading
Tagged Advertising, Billington Cartmell, Brave, Campaign, Campaign Live, Crayon, Credit Suisse, Digital, Experiential, FedEx, Green & Blacks, Gyro, IBM, Inspiration, Lavazza, Ogilvy, PR, Sony, Wimbledon